UNIVERSITY OF NAIROBI
FACULTY OF ARTS
CSO 202: DOMESTIC TOURISM
LECTURER: Prof. Mauri Yambo SEMESTER: January-April 2007
I.1. BACKGROUND TO DOMESTIC TOURISM AROUND THE WORLD, AND MORE SPECIFICALLY IN KENYA
– Domestic Tourism around the World
– Domestic Tourism in Kenya.
I.2. KEY CONCEPTS
– Key Concepts: Cultural Lag, Destination Tourism, Diffusion of Innovation, Domestic Tourism, Domestic Traveller, Excursionist, Hotel Bed-Nights, Inbound Tourism, Internal Tourism, Leisure, Migration, National Tourism, Outbound Tourism, Region, Social Change, Social Mobility, Social Overhead Capital (SOC) as opposed to Directly Productive Activities (DPA), Tourism Infrastructure, Tourist Profile Statistics, Tourism “Suprastructure”, Visitor and Visitor Days.
II. KENYA’S NATIONAL POLICY ON DOMESTIC TOURISM
– Review of Selected Policy Documents
– Matching Policy with Action.
III. KEY PLAYERS IN KENYA’S DOMESTIC TOURISM TODAY
– The national government and related parastatals
– City Councils and County Councils
– Individual and Group Wildlife sanctuaries
– Private companies and organizations.
IV. MAPPING DOMESTIC TOURISM INFRASTRUCTURE, ATTRACTIONS AND FACILITIES
– Physical Infrastructure
– Environmental and Natural Resources
– Transportation and Communications Infrastructure
– The variety of flora and fauna in Kenya (see Lonely Planet’s East Africa)
V. NATIONAL HOLIDAYS AND RECREATION/LEISURE PATTERNS IN KENYA
– National holidays in Kenya, compared to other countries
– Kenya’s tourism and sports calendar: Important tourism- and sports-related dates in year
– Other Annual Events: such as Book Fair, International Trade Show, Nairobi Homes Exhibition
– The holiday habits of Kenyans (including VFR), in comparative perspective
VI. DOMESTIC TOURISM TRADE SECTORS AND SELECTED STATISTICS AND INDICATORS
VI.1. OVERVIEW OF DOMESTIC TOURISM TRADE SECTORS
– Travel Trade
– Accommodation and Catering
– Tourist Attractions [See Narratives below]
– Entertainment [See Narratives below]
– Retail Shopping.
VI.2. SELECTED DOMESTIC TOURISM STATISTICS
– Types and uses of domestic tourism statistics
– Hotel bed-nights occupied in recent years, by country of residence (Compare Kenyans with other nationals; compute Kenyans’ % share of total bed-nights)
– Hotel bed-nights occupied by zone of country in recent years
– Number of visitors to National Parks, Game Reserves, Museums and Snake Park and Sites
– Wildlife population
– Rural-Urban networks and migration patterns.
VII. SELECTED THEORIES PERTINENT TO DOMESTIC TOURISM
– Diffusion/Communication of Innovation Theory
– Transportation/Technological Theory of Tourism
– Theory of Leisure
– Social Change and Social Mobility
– Theory of Externalities with Particular Reference to Domestic Tourism.
VIII. THE MARKETING, MANAGEMENT AND PROVISION OF DOMESTIC TOURISM ATTRACTIONS AND SERVICES: FOCUSING ON SELECTED INSTITUTIONS AND NARRATIVES.
VIII.1.Case Descriptions of Selected Organizations:
– Ministry of Tourism
– Kenya Wildlife Service
– Kenya Tourism Board
– Tourism Trust Fund.
VIII.2.Selected Narratives of Domestic Tourism Attractions and Experiences:
– Rupi Mangat: “Travel” [Articles in Saturday Nation]
– John Fox: “Going Places” [Articles in Sunday Nation]
– Gastro D’Nom: “Eating Out” [Articles in Saturday Nation]
– Edward Rodwell’s: Coast Causerie [Selected Articles Compiled into a Book. Articles used to appear weekly in the East African Standard]
– KWS: “Up and About” [a TV programme focusing on domestic tourism attractions]
IX. URBAN, RURAL AND COASTAL CONTEXTS OF DOMESTIC TOURISM
– The context of urban tourism
– The urban experience of domestic tourists
– The positive and negative impacts of urban tourism
– The context of rural tourism
– The rural experience of domestic tourists
– The positive and negative impacts of rural tourism
– The context of coastal and resort tourism
– The coastal and resort experience of domestic tourists
– The positive and negative impacts of coastal and resort tourism.
Cooper, Chris, John Fletcher, David Gilbert and Stephen Wanhill. 1998. Tourism: Principles
and Practice. Second Edition. Harlow: Addison Wiley Longman
Davidson Rob. 1993. Tourism. Second Edition. Harlow: Addison Wiley Longman.
D’Nom, Gastro, “Eating Out” [Weekly Articles in Saturday Nation]
Finlay, Hugh and Geoff Crowther. 1997. East Africa. 4th Edition. Hawthorn: Lonely Planet
Foster, Douglas. 19??. Travel and Tourism Management. Harlow: Addison Wiley Longman.
Fox, John “Going Places” [Weekly Articles in Sunday Nation]
Government of Kenya. 2003. Economic Recovery Strategy for Wealth and Employment Creation, 2003-2007. Nairobi: n.p.
Kenya Tourism Board website [visit this website]
Lickorish, Leonard J. and Carson L. Jenkins. 1997. An Introduction to Tourism. Melbourne: Reed Educational and Professional Publishing.
Mangat, Rupi “Travel” [Weekly Articles in Saturday Nation]
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Synthesis. London: Thomson [Read, in particular, pp. 18-27, and 333-383]
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